• Healthcare

Hello Heart Addresses Menopause-Related Heart Health Risks

June 01, 2023

As menopausal women face an increased risk of cardiovascular disease, digital health companies are stepping up to provide solutions in a market that has long been overlooked.

According to a recent study, menopausal women have an increased risk of cardiovascular disorders, including heart attacks, than premenopausal women of the same age. 

Even though heart disease is the top cause of death for women in the United States, the health hazards linked with menopause sometimes go unrecognized owing to persistent stigma and a lack of knowledge. 

Hello Heart, a digital therapeutic company, is tackling this problem head-on by offering menopausal women tools and resources to take control of their heart health.

The Menopause-Heart Health Connection

Women’s estrogen levels diminish throughout menopause, increasing their risk of heart disease. However, these risks are often invisible and not well understood by women experiencing menopause. 

Hello Heart recognizes the need to bridge this knowledge gap and empower women to manage their heart health effectively. By providing credible information about menopause and its impact on heart risk and actionable insights to manage symptoms and reduce cardiovascular risks, Hello Heart’s new mobile app feature aims to educate and support women during this transitional phase.

Hello Heart’s Innovative Solution

Hello Heart’s flagship solution combines an FDA-cleared blood pressure monitor with a mobile app, allowing users to manage their heart health from the comfort of their homes. By syncing the monitor with the app, women can access real-time data and receive detailed reports on their heart health, including blood pressure and heart rate statistics. 

The app also integrates the latest clinical knowledge to offer personalized insights and recommendations. In the case of menopausal women, the app provides educational content on menopause symptoms that can contribute to heart risks and suggests lifestyle changes to mitigate those risks.

Expanding into Enterprise and Empowering Women

Hello Heart has been expanding its enterprise business, partnering with over 100 large self-insured employers and making its solution available to 2 million members. 

The company recognizes the enormous cost and impact of cardiovascular diseases in the healthcare system, and employers are increasingly investing in digital tools to improve workers’ heart health. 

As a female-led organization with women comprising 60% of its workforce, Hello Heart aims to address the unique challenges women face regarding menopause and heart health. By offering education, support, and tools, Hello Heart hopes to close the gap in women’s heart health outcomes and potentially save lives.

The Growing Market and Other Players

In recent years, the market for women’s health, particularly menopause-related solutions, has gained significant attention from digital health innovators and investors. 

Digital health startups addressing perimenopause and menopause care received $91 million in funding in 2021, a substantial increase from previous years. Menopause is now considered a new frontier in women’s wellness, with the global menopause market projected to reach $24.4 billion by 2030. Other companies in this space, such as Alloy Women’s Health, Carrot Fertility, and Maven Clinic, offer innovative solutions to address menopause symptoms and provide support.

As the risks associated with menopause and heart health gain recognition, Hello Heart’s focus on providing women with knowledge, support, and actionable insights is crucial. By leveraging digital technology and real-time data, Hello Heart aims to empower women to understand and manage their heart health effectively during the menopausal transition. 

As the broader women’s health market expands, addressing menopause-related health challenges is essential for improving outcomes and advancing women’s wellness overall.

Hello Heart’s commitment to closing the gap in women’s heart health outcomes exemplifies the growing efforts to prioritize and support women’s health.

Sources:
https://www.fiercehealthcare.com/digital-health/hello-heart-joins-other-digital-health-players-taking-menopause-overlooked-market
https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8111523/
https://www.fiercehealthcare.com/health-tech/hello-heart-notches-70m-scale-cardiovascular-health-app-among-employers
https://www.fiercehealthcare.com/health-tech/northwell-holdings-aegis-ventures-team-launch-virtual-menopause-care-platform-upliv
https://www.fiercepharma.com/marketing/women-s-telehealth-startup-alloy-turns-up-heat-men-to-shed-light-menopause-symptoms
https://www.fiercehealthcare.com/health-tech/carrot-fertility-rolls-out-age-inclusive-benefits-menopause-low-testosterone
https://www.fiercehealthcare.com/digital-health/maven-clinic-expands-offerings-new-program-dedicated-menopause